NEW York – Serima Creations, an online fashion retail company officially launches its fashion line and will also host its first fashion show at the Tysons Corner at Nouvelle Building, 7911 Westpark Drive, McClean, VA, on this Sunday, December 15, 2019 from 4 pm to 10 pm. The chief executive officer of the company, Mrs. Woroma Barbara Williams, is an experienced businesswoman who specializes in unique clothing designs and accessories, particularly contemporary fashion wears.
In a video interview, Mrs. Williams said Sarima Creations with manufacturers in Turkey, France and Nigeria focuses on Ankara print fabric and other types of fashion wear.
African print fabrics (Ankara) have received global recognition and acclaim.
A review of global trends shows that Ankara styles are inarguably some of the most beautiful pieces of clothing available today. From sophisticated designs and methods to the elegant styles that are sewn and wore, print fabrics are a slice of dreamland.
During the fashion show on Sunday, Sarima Creations will provide an overview of the key trends that will mark the next spring/summer 2020 season.
According to some iconic fashion industry insiders, these are the highlights for individuals looking for inspiration or to optimize their wardrobes.
Effective 2020, the Ashburn, Virginia-based company will begin building a lifestyle empire.
According to the Nigerian-American CEO Woroma Barbara Williams, “the company plans to launch varieties of Ankara inspired clothing, jewelry, accessories and other products as we consolidate and begin full operations.”
“I wanted to create a unique culture for clothing that people of different heritage will identify with and that will be synonymous with their respective cultures. Most of my clothing is going to be ethnic fabrics made in western style,” said CEO Williams.
Sarima Creations plans to provide products that clients will cherish for years to come.
While this marks the first time Sarima Creations as a company is being officially launched, Mrs. Woroma Barbara Williams has made her name in marketing other types of fashions, especially in her native country Nigeria.
“I’m very excited to launch this the project, which is based on ideas I have harbored over the years and concepts that my husband and I have worked hard to develop,” Mrs. Williams added.
Sarima Creations will be expanding its business with more “women products” to include scarfs and other apparels in the future.
As part of its corporate social responsibility, Sarima Creations also plans on establishing a charity to give back to communities and families in need of assistance. For more details about Sarima Creations, visit www.sarimacreations.com.